Product Tech & Reviews

Woman wearing Onna cycling jersey

Behind the design: Onna

If you’ve been part of The Herd for a while, you might have noticed a clear Japanese art-inspired influence in some of our kit. We caught up with Trevor to find out where his passion for Japanese art came from, how he turns inspiration into artwork and why the process of creating a jersey design can often have him feeling like a tattoo artist!

woman and man stopped mid ride sitting on a fence talking and laughing

Beginners Guide: Essential Kit For Getting Started

So you’ve decided to take up road cycling? Excellent choice! When it comes to knowing what kit you need, getting started can feel a bit overwhelming. Particularly with so much kit out there and a whole bunch of jargon. Check out our beginners guide to essential bike gear to help you find the kit you need.

Man riding bike wearing Villain Kiko jersey

The Ultimate Autumn Cycling Kit: The Stolen Goat Kiko Range

Take the guess work out of what to wear on the bike during the changeable autumn months. Water-resistant, wind-resistant and designed to keep you at the optimal temperature in a range of autumnal conditions. The Stolen Goat Kiko range is ultra-versatile cycling kit that will have you navigating weird between-seasons weather with ease.

Woman wearing Kiko Cortez jersey

How to Build Your Autumn Cycling Wardrobe

The prospect of continuing to go out on your bike through the autumn and winter months might sound a tad unappealing. But with the right gear, even the real “pea-souper” days can be downright enjoyable. Here’s our go-to guide for the essential autumn kit you’ll need to keep the good rides rolling as the seasons change.

four cyclists riding against a mountainous backdrop

June Bestsellers

Looking to update your kit collection for those summer adventures? Check out our June bestsellers to see what the rest of The Herd have been getting their hooves on!

man and woman in cycling kit fanning faces with palm leaves

The Inspiration Behind Two of Our Favourite SS22 Designs

Folded laundry, dripping paint, Hawaiian shirts and the Big Lebowski… what have they all got in common? Being the inspiration behind some of our favourite SS22 cycling jersey designs, of course! Our Chief Designer Trevor is the kind of GOAT who manages to find a bit of magic and creativity wherever he looks. From the … Read more …

Studio shot of Woman wearing Skint Climbers cycling jersey

May Bestsellers

May seems to have galloped by faster than Baby Nik when he wants to be first in line at the café stop. It’s been another busy month here in Goat-land, which kicked off with our 10 Year Anniversary Strava challenge. Almost 300,000 GOATS got involved and we loved seeing you all getting out there and … Read more …

10 year anniversary jersey

Limited Edition SG 10 Year Anniversary Jersey – Pre-Order Now!

To celebrate 10 years of Stolen Goat, we’ve launched a very special LIMITED EDITION cycling jersey. With it’s black and white typography design, featuring gold accents to add a splash of signature SG style, we can’t wait to see you GOATS wearing this must-have jersey loud and proud.

male mountain biker wearing SG sector jersey

April Bestsellers

The second half of April brought with it the first proper taste of summer… and it looks like The Herd have been getting in the summer mood with lots of spring/summer and MTB kit flying out! Check out our April bestsellers to see what your fellow GOATS have been loving!

Kid goat in field

March Bestsellers

Oh springtime. When it’s shorts weather one day, and threatening to snow the next. The taste of spring we had in March gave us an excuse take some of our SS22 jerseys out for a quick spin. But for now, while the weather makes up its mind, we’ll still be keeping our Orkaan kit close to hand to face the changeable early spring weather. Check out our March bestsellers to see what the rest of Herd have been loving during Awkward Weather Season…

pair of brown and white goats

February Bestsellers

Hi Herd, February has blown by – pun intended for UK goats! We’ll put up with a bit of a headwind every now and again but these storms really have been something else. We hope you’ve all managed to stay safe, that any rogue fence panels/trampolines/wheely bins have been retrieved and you’ve found a moment … Read more …

Collage image of cycling jackets, shorts and accessories which are featured in the January bestsellers blog post.

January Bestsellers

Check out our January bestsellers to see what the rest of The Herd have been loving so far this year…

the great cycling wardrobe dilemma what to wear when the weather is weird

The Great Cycling Wardrobe Dilemma: What to wear when the weather is… weird

All across the land the weird summer-autumn limbo weather has got cyclists tearing through their kit drawers, tormented by the Great Cycling Wardrobe Dilemma: what to wear when the weather won’t make up its mind. We’ve got you covered with a range of packable cycling kit and accessories. A “weird weather” cycling toolkit, so you can head out on two wheels feeling ready for anything.

stolen goat release 7 pairs of sunglasses

Stolen Goat Release 7 Pairs Of Sunglasses

Today sees the release of Stolen Goat’s sunglasses collection. Two styles: Hexi and Hexi+. 7 different pairs in total and optical inserts are available for those who need a prescription option. Made in collaboration with industry leading experts, Stolen Goat is proud to offer such great glasses at such a great price. With features such … Read more …

stolen goat navy bib shorts out now ss21

Stolen Goat Navy Bib Shorts Out Now
// SS21

Stolen Goat Climbers & Epic bib shorts are now available in Navy. Navy cycling shorts have been something we’ve always wanted to do. I think we first discussed them back in summer ’17 or very possibly even before then, we made a couple of samples but couldn’t quite get that rich Navy colour we all … Read more …

stolen goat waterproof gloves restock plus new xs size added

Stolen Goat Waterproof Gloves Restock PLUS New (XS) Size Added

As the title reads, we have just taken delivery of our ever-popular Waterproof Climb & Conquer 4 seasons gloves, including a new size (XS) we’ve added. The Stolen Goat Climb & Conquer Waterproof gloves are the perfect weapon to combat cold/wet weather rides. Made from a super stretchy material that moulds perfectly to the shape … Read more …

stolen goat launch 3 new adventure caddys for aw20 out now

Stolen Goat Launch 3 NEW Adventure Caddys for AW20
// Out Now

Stolen Goat has launched 3 NEW Adventure Caddys as part of their AW20 collection. What are Adventure Caddys? Adventure Caddys are waterproof cases designed to keep phones and valuables safe and secure and protected from the elements while out on the bike. Featuring a wipe-clean extra-grippy waterproof outer, waterproof inner materials with padding, water-resistant zipper, … Read more …

all new stolen goat full finger cycling gloves out now aw20

All New Stolen Goat Full Finger Cycling Gloves OUT NOW!
// AW20

Today, Stolen Goat has launched 6 All-New full finger cycling gloves as part of their Autumn Winter 2020 collection. These full finger cycling gloves are designed for the days when wearing fingerless mitts might be too cold or our CC Waterproof gloves too warm.. they are an in-between glove with full hand coverage, great for … Read more …

new stolen goat cycling mitt designs for aw20 out now

NEW Stolen Goat Cycling Mitt Designs For AW20
// OUT NOW

Stolen Goat Mitts AW20 This morning Stolen Goat launched 3 new cycling mitt designs as part of their latest Autumn Winter 20 collection. The 3 new mitt designs are based on the Palace, Grizzly and Biko designs which launched as jerseys and more, early last month. Good for warm/cool temperatures, these mitts have short cuffs … Read more …

new stolen goat belgian winter caps out now

New Stolen Goat Belgian Winter Caps – Out Now!

For Autumn Winter 2020, we have added 3 new Belgian winter cap designs to the range. Our Belgian winter caps are perfect for cold days on the bike. Made from Windtex, a windproof, thermal fabric which is great at blocking bitter winds and rain drops – keeping your head warm and dry. And with a … Read more …

3 new lightweight cycling cap designs by stolen goat 2020

3 New Lightweight Cycling Cap Designs By Stolen Goat
// 2020

Today, Thursday 23rd July 2020 Stolen Goat added three new cycling cap designs to their lightweight cycling cap collection. Here at Stolen Goat, we love those all-important little extras… mitts, warmers, socks and caps…. oh how we love a good cycling cap. Our light weight cycling caps are not the conventional cotton-based cap. Instead, ours … Read more …

stolen goat winter tops

Stolen Goat Winter Tops
// The Three Golden Qualities

Goodbye summer haze, hello winter breeze As the longest heatwave in recent memory comes to a definite close, attention quickly turns to keeping the rain out and the warmth in. Take note – we are talking about retaining warmth, not retaining humidity and perspiration! It’s no good if rain meets an impenetrable barrier in your … Read more …

david law a quick overview

David Law
// A Quick Overview

As one of the longest-running heatwaves in memory slowly starts to draw to a close, it’s time for an update from a recent addition to the herd, the official Stolen Goat product manager, a.k.a The Claw, or me, David Law. As the size of the herd increases annually, my role is to make sure the … Read more …

the coffee adventure

Stolen Goat
// The Coffee Collection //

Yep, as the title suggests, stolen goat will be launching has just launched a coffee collection. It’s no surprise really…. cyclists and coffee go hand in hand like jam in doughnuts and French in fries? Maybe the last one wasn’t the best analogy but I’m hungry, anyway, we digress. Everyone at SG HQ loves a good coffee … Read more …

stolen goat x bioracer triathlon suits

Stolen Goat X Bioracer Triathlon Suits
// SS18

You asked…. We listened…. They’re here…. We’re proud to introduce our first ever Tri suit collection for Spring/Summer 2018. It has been a long time coming but our Tri suits are here and selling quickly (thank you all). When it comes to releasing new products we’re always super excited to see the reaction from the ‘herd’. As you … Read more …

stolen goat shorts comparison

Stolen Goat Shorts Comparison
// Ride In Comfort // Ride In Style

Need help choosing a new pair of bib shorts?…. Below is a comparison table outlining the differences in features between each of our shorts. We know it’s hard choosing the right bib short but it doesn’t need to be. We’ve got you covered! Pick your favourite now! Bodyline One Epic Orkaan £98.00 – £149.00 – £115.00 – … Read more …

best selling march

Our Best Selling Cycle Clothing in March
// 2018

Best Selling in March 2018 It’s been another great month for us so I wanted to start this post by expressing our gratitude for all your support. We love what we do, we love creating great kit and content that inspires your next adventure. So, thank you! We launched our SS18 collection early Feb and … Read more …

last chance to order for christmas

Last Chance To Order For Christmas
// Don’t Leave It Too Late

For Uk Mainland customers the last chance to order for Christmas is Thursday 21st by 2pm and the only way to hopefully guarantee you receive your order is if you select ‘Next day delivery’. For International customers, we use DHL Air Express, it’s the fastest thing going so you should be good up until Friday 15th … Read more …

the all new orkaan jerseys for aw17

The New Orkaan Jerseys For AW17
// Ride Any Weather

At this time of year, many cyclists feel less inclined to get out on the bike during the season of unpredictable weather. stolen goat can’t do anything about the weather but…. we can offer our fellow cyclists a jersey that has great protection no matter the weather. Welcome to our Orkaan collection….. see the full … Read more …

stolen goat orkaan vs castelli gabba

Castelli Gabba vs Stolen Goat Orkaan

Castelli Gabba vs stolen goat Orkaan Ok, so, we frequently get asked how our Orkaan jersey compares with the Castelli Gabba so we thought we’d give you the low-down and let you decide for yourself. The Castelli Gabba, first to the scene, took the market by storm, it was the first water-resistant cycling jersey that … Read more …

what is coolmax

What Is CoolMax
// The Features And Benefits Explained!

What is CoolMax? Coolmax is a specifically engineered fabric which is created from a blend of Polyester fibres. Designed to improve breathability compared with natural fibres.  A trademark of Invista (the world’s largest integrated fibre, resin and intermediates company), CoolMax was developed in 1986 by DuPont Textiles & Interiors (now Invista). The CoolMax fabric was originally … Read more …

bodyline cycling jersey features

stolen goat Bodyline cycling jersey features
// Take a closer look!

Take a closer look at the stolen goat Bodyline cycling jersey features, find out what sets our jersey miles above the others. Our Bodyline cycling jersey is split into two design collections this year, CORE and our all new Limited Editions. The CORE range has been designed to look understated but still provide the highest level … Read more …

singletracks orkaan ls jersey review

Singletracks.com – Orkaan LS jersey review
// stolen goat reviews

23rd February 2017 // singletracks.com – Orkaan jersey review “Great value because I am able to wear this jacket year-round.” – Colton Lock (reviewer) Singletracks have just released another great review/ video, this time reviewing our Orkaan jersey. Colton (reviewer) reviewed our Bodyline jersey last year and during the video it suddenly began to rain! It caught him off … Read more …

limited edition womens collection out now

Limited Edition Womens Collection
// Out Now // Colour By Numbers

New Arrivals – Limited Edition womens jerseys We launched our mens and womens Limited Edition collection last week and it’s selling fast! Have a look at our mens collection here or scroll down for our womens collection! We are offering 11 brand new women’s designs this season. Limited numbers on each design, ranging from 200-300 in total. All … Read more …

limited edition mens collection

Limited Edition MENS collection
// Out Now // Get it while you can

The demands of mass production are contrary to my temperament…  – Enzo Ferrari Today marks the release of our Limited Edition MEN’S jerseys! We are offering 15 brand new designs this season. Limited numbers on each design, ranging from 100-400 in total. All I can say is…. once they’re gone….. they’re gone! There are two … Read more …

stolen goat long sleved orkaan jersey review cycling weekly

stolen goat long sleeved Orkaan jersey review by cycling weekly

27th October 2016 – Orkaan jersey review by cycling weekly The Orkaan has plenty of tricks up it’s sleeves – Paul Norman (reviewer) – Orkaan jersey review by cycling weekly   The Orkaan long sleeved jersey in blue, was reviewed by Paul Norman of Cycling Weekly and features in this week’s magazine. Make sure to … Read more …

cold weather cycling gear

Cold weather cycling gear – Make sure you’ve got the essentials

Cold Weather Cycling Gear – Preparing for Autumn & beyond As the mornings get bitter, now’s the perfect time to make sure you’ve got the correct cold weather cycling gear for the forthcoming months. As always, we are here to help! Here’s our  Autumn cycle clothing checklist and temptations (if you need anything). Firstly, empty out … Read more …

winter cycling jacket everyone one

winter cycling jacket, why everyone should own one

Keep smiling this winter, stay warm and dry on the bike with a good winter cycling jacket. Why do we cycle?……..Because we enjoy it! So why suffer unnecessarily in winter by not wearing the appropriate cycling clothing? Stubbornly not wearing a jacket doesn’t make you ‘manlier’, just foolish. By getting a cold, you could set your training … Read more …

cycling rain clothing

cycling in the rain – clothing & attitude [video]

Cycling in the rain comes down to clothing and attitude, simple as that. Riding a bike in the rain can of course be a touch sketchy at times but if you take it easy, wear the right clothing and keep a smile on you face then it can actually be crazy fun… [share title=””] As … Read more …

road cc stolen goat ibex bib shorts review

Road.cc – Stolen Goat Ibex bib-shorts review

13th October ’15 – road.cc – Ibex bib-shorts – 4.5 out of 5 – “Hard to fault. Good quality materials, decent pad and all of the stitching is neat and tidy” “Excellent summer-weight bib shorts with added water-resistance, ideal for damp but warm autumn days” Back in October 2015, road.cc reviewer Jez Ash wrote a … Read more …

bike envy stolen goat womens bodyline jersey review

Bike Envy – Stolen Goat Women’s Bodyline Jersey review

12th May – bikeenvy.co.uk – Bodyline women’s jersey  – 9 out of 10 –  ” What a pleasure it is to wear” “The stolen goat Bodyline jersey not only looks great, the fit is second to none” Back in May, Bike Envy published a very detailed review about our women’s Bodyline jersey. They scored it … Read more …

single tracks stolen goat bodyline jersey review

Single Tracks – stolen goat Bodyline jersey review

28th July – Singletracks.com – Bodyline Jersey – “This may be the best fitting jersey I own” Have you seen the review/ video that SingleTracks did about our Bodyline Jersey? It’s a great review and an even better video….. at one point Colton (reviewer) gets caught out in a thunderstorm, do you reckon he should have … Read more …

outdoor fitness stolen goat bodyline jersey review

Outdoor Fitness – stolen goat Bodyline jersey review

1st July 2016 – Outdoor Fitness Magazine – Bodyline Jersey – “feels like a much more expensive jersey than it’s price tag suggests” A few months ago Outdoor Fitness Mag compared our Bodyline Pro Black jersey against 6 others and we scored the highest out of all reviewed. They scored us a 9 out of a … Read more …

road cycling uk stolen goat bodyline bib shorts

Road Cycling UK – stolen goat Bodyline bib-shorts review

21st June – roadcyclinguk.com – Bodyline bib-shorts – ” superb bib-shorts “ “Comfortable, lightweight and offer a great fit” Back in June, RCUK tested our Bodyline One bib-shorts, they liked them so much that they wrote a nice positive review about them. Another great review to add to our fast growing list. Jim Clarkson (reviewer) … Read more …

apetogentleman stolen goat aw cycle clothing review

Ape to Gentleman – stolen goat aw cycle clothing review

21 September – Ape to Gentlemen – Orkaan Jersey & Shorts and Climb & Conquer Jacket – ‘ Ride in style’ “Hats off to stolen goat- we were most impressed with the quality, technical innovations and in particular the fit and style of the garments we tested. Ride in style gentlemen.” apetogentleman has just released … Read more …

cycling weekly stolen goat review

Cycling Weekly – stolen goat Bodyline jersey review

  15th September – Cycling Weekly – Bodyline Jersey – Rated  9 out of 10 Did you guys see the review of our Bodyline jersey in cycling weekly? The jersey got a great write up! Our entry-level-price jersey was compared to many high-end jerseys currently on the market. The review explained how well the jersey fitted … Read more …

new starters opinion stolen goat cycling shorts

A new starters opinion on the stolen goat cycling shorts

 “Find out what you like doing best, and get someone to pay you for it.” Katharine Whitehorn. As the company newbie, I felt inclined to test the products out for myself. So, last week I ordered my first pair of stolen goat cycling shorts. I chose the ‘Bodyline one’ with the red leg stripe. They arrived … Read more …

choose best cycling jersey

How to choose the best cycling jersey for you

Choosing the best cycling jersey for you Selecting the correct apparel is very important, not just in cycling, in every sport. Wear a thin Summer jersey in Winter and you’ll freeze; wear a thick Winter jersey in Summer and you’ll boil. You need to get the right balance. You also have to consider the type of fit. Do you want … Read more …

choose right cycling shorts

How to choose the right cycling shorts

A guide to cycling shorts Choosing the right set of shorts is definitely one of the most important things to get right Picture this, when on a bike, you are connected to it at 3 points. 1. Your feet – where the power is transferred from your legs to the bike’s gear system. 2. Your … Read more …

art wearing right cycling kit

The art of wearing the right cycling kit

It took Goldilocks three attempts to get the right porridge, the right sized chair and the perfect bed. For us cyclists, on a ride, we don’t have the luxury of taking three different choices of kit with us! The boffins at stolen goat have crunched the data and created a little table that charts the comprehensive … Read more …

heroes making special edition tees

Heroes – The Making Of Special Edition Tees

Every now and then we like to do something a little bit different here at stolen goat. So a few months ago we set about creating some special edition t-shirts. The brief was simple, we wanted to represent four of our favourite cycling heroes on t-shirts with premium quality fabrics. The Artwork Head of stolen … Read more …

new stolen goat autumn winter cycling collection

NEW stolen goat Autumn / Winter Cycling Collection

Launch days are always great fun. Months of designing, sampling, refining, sampling, refining, sampling, testing, photographing etc finally culminates in releasing the products to the World. You never really know what to expect and it’s always such a joy to see people enjoying your creations. But this Autumn we have some exciting new products for … Read more …

Introducing stolen goat Bundle Kit Deals

When we first decided to create and launch our own cycling kits we set two clear goals to achieve… The kit needed to be without question above and beyond in terms of quality and performance The kit needed to be sensibly priced. To achieve this we needed to alter the business model for the typical route … Read more …

all new ibex cycling kit for riders who mean business

All NEW Ibex cycling Kit – for riders who mean business…

The Alpine Ibex, also known as the steinbock or bouquetin, is a species of wild goat that lives in the mountains of the European Alps. Notorious for it’s super strength and ability to climb like, well… a mountain goat! The Ibex range in a nutshell, is for riders looking for speed and comfort through perfectly … Read more …

changeable weather needs adaptable kit

Changeable Weather Needs Adaptable Kit

When the temperature creeps up into the double digits but it’s still rainy and windy (today is a perfect example of this for me) it’s tough to choose the right outfit for your ride. Or at least, it was tough. Until now. The days of needing a thick heavy jacket and/or carrying around a rain … Read more …

2014 year review glimpse 2015

2014 – A Year In Review – And A Glimpse of 2015…

It’s around about this time of year that I get all reflective on the year gone past. I like to share these thoughts and experiences, be they good or bad. It is perhaps a little self indulgent but people always ask me – “how is business?” – from which I am expected to give a … Read more …

orkaan weatherproof fabric action video

Orkaan Weatherproof Fabric In Action [VIDEO]

So long as you’re happy to listen to my droning voice you can see the incredible Orkaan fabric in action below… https://www.youtube.com/watch?v=oWzgip545O8&feature=youtu.be   This fabric features in the Orkaan Hats (as shown) and indeed the rest of the Orkaan range. Water proof, wind proof and yet breathable.

christmas cycling gifts ideas

Christmas Cycling Gifts Ideas For Him & Her

Looking for some inspiration for Christmas Cycling Gifts for that mad cyclist in your life (or even yourself). Then here is our comprehensive guide to choosing the right cycling present for him or her. Firstly lets talk about the practicality of ordering from stolen goat… Our Christmas Shipping Dates We despatch items on the same business day … Read more …

say ok not no winter orkaan head ear protector

Say OK (not NO) to winter with the Orkaan Head & Ear Protector

Sometimes a product comes along that is so simple, and yet so incredibly advanced that it changes the way we approach and feel about certain things. Personally, I have no reservation in admitting that I’m what you call a “fair weather cyclist”. Sure we all prefer to cycle in glorious sunshine but I admit to shirking … Read more …

black goat featuring black friday cyber monday

BLACK GOAT – Featuring Black Friday & Cyber Monday

Black Friday is the Friday after the fourth Thursday in November (Thanksgiving day in the US) and is highly regarded as the start of the shopping season. Cycber Monday is the following Monday and is focused around e-commerce businesses. Traditionally these two days incorporate some big saving deals in the run up to Christmas. Well … Read more …

retro house

Retro In The House

Today is an exciting day, no question about it. Today we have received many large boxes. Today we have taken on UK distribution of Retro Image Apparel cycling jerseys for men & women. This is our first UK distribution partnership. And whilst it was never in our plan to take on distribution agreements – I … Read more …