Adventure More

Route to 360 pt 3

360 Miles on a bike in 36 hours? Follow SG’s Andy on his journey back to fitness as he aims at a challenging ultra experience in Norfolk. // It’s been a bit of a rollercoaster to get here but the physio treatment over the last few weeks seems to have really paid off and, other … Read more …

Route to 360 – Part 2

360 Miles on a bike in 36 hours? Follow SG’s Andy on his journey back to fitness as he aims at a challenging ultra experience in Norfolk. It’s a month since my first blog post in the series and the time has really flown by. Here in the UK we’ve had moments of Spring like … Read more …

andy gorman cycling

Route to 360

360 Miles on a bike in 36 hours? Follow SG’s Andy on his journey back to fitness as he aims at a challenging ultra experience in Norfolk. After a couple of years where cycling has taken a bit of a back seat, I wanted to enter 2025 with a  plan. To give myself something to … Read more …

Cairngorms cycling trip

Finding some freedom in the Cairngorms

I’m going to come right out and say it – for the longest time I have felt like a bit of a fraud. Not that I’m deliberately fooling anybody of course, it’s just that at its core Stolen Goat is all about a sense of freedom. A passion to get out there and cycle in … Read more …

Group of cyclists laughing

You know you’re a cyclist when…

Navigating by your favourite café stops rather than place names. Having an overly extensive knowledge of the long range weather forecast. Almost smashing your phone because you’ve forgotten that – for once – you’re not wearing cycling kit and you’ve tried to stick it in a (non-existent) rear jersey pocket. Sound familiar?

Woman on a gravel bike wearing maroon gravel jersey

Three reasons to give gravel a go

Gravel is growing! And with more riders than ever choosing to swap the tarmac for the trails, we asked The Herd what it is about gravel riding that gets their hooves tapping and explored a few of the reasons you might want to give gravel a go. We feel an N+1 moment might be on the horizon…

Stolen Goat Managing Director Andy along with Brand Ambassador Luke Taylor at the start line of the 2023 Chase The Sun North ride

Tails from The Herd: Andy rides Chase The Sun

From the TransAtlanticWay to Chase The Sun: We caught up with Andy from SG HQ to find out what it is about endurance riding that keeps him coming back for more, and to get his insights on how the Chase The Sun 2023 North ride unfolded. Read on to find out if he made it to the finish before sunset!

On the go oat balls | Fuel your adventures

Quick to make, easy to carry and perfectly bite-sized for gobbling on the go – these small but mighty chocolate and peanut butter oat balls will keep your energy levels high from start to finish on your next adventure.

Woman and man running along a promenade next to beach huts wearing Stolen Goat running kit

How to get your fitness goals back on track

After the 5,698 days of January… February seemed to flash by in a stomp of Baby Nik’s hooves and all of a sudden we find ourselves hurtling through the third month of the year. Already! January is typically the time that we’ll all set ourselves some big goals for the year. And as we set … Read more …

Essential Off Season Kit

Hitting the trails or hitting the pool. Sweating it out on the turbo trainer, or getting out on the roads. The off season provides plenty of opportunities to try new things, test new limits and adventure in new ways… which is the ultimate excuse to treat yourself to some new kit! Whether you’re switching it … Read more …

Man in race team kit sticking his tongue out

Off-season adventures: how to have fun and get strong over the winter months

Triathlon off-season might seem like it’s all or nothing. Have fun and kick back, or work hard but just in a different way. But what if you could do both? What if you could spend the off-season having fun and going on adventures – in a way that will still hugely benefit you for next year’s races? Let’s do this…

Five Tips for Improving Your Swim

Looking to improve your swimming over the winter months? Dive into some top tips from early career pro triathlete and seriously speedy swimmer, Tom Epton.

mature male cyclist wearing waffle jersey

Father’s Day Gift Guide 2022

With Father’s Day right around the corner, knowing what to get your Dad can be tricky. Thankfully, we’ve taken the guess work out of it for you! Give the gift of Freedom, and give Dad an excuse to get out on two wheels. Check out our Father’s Day gift guide…

Man wearing Stolen Goat sector long sleeved mountain biking jersey riding his bike through a field with woods in the background

Five Reasons to Give Off Road a Go

From improving your skills and building strength, to finding your freedom and exploring undiscovered routes. Check out our 5 reasons to give off road riding a go!

Chase the Sun

Stolen Goat are the Official Kit Supplier for Chase The Sun 2023

Stolen Goat are super excited to announce that we’re the official cycling kit provider for Chase the Sun 2022! Taking place on 18th June, this annual event sees riders take on the challenge of completing one of four different routes before the sun sets on the longest day of the year. Check out the CTS collection…

Aeonian Race Team: Meet the Co-Founders

Virtual rides with real results: meet the co-founders of Aeonian – the e-racing team taking the virtual cycling world by storm Back in January, we announced that we’re sponsoring the Aeonian Race Team this year. If you’re a keen Zwift rider, you may have spotted the team zooming around the virtual roads of Watopia in … Read more …

stolen-goat-race-team-spain-group

Top Tips for Travelling with Your Bike

Whether you’re off on a training camp, racing abroad or enjoying some time on two-wheels in the sun with your mates – there’s nothing quite like heading off for an adventure with your trusty steed. Tom Epton, a triathlete will plenty of experience of taking his bike abroad, shares his top tips for making travelling with your bike as stress-free as possible…

male and female cyclist laughing, wearing Stolen Goat winter kit

Five Things We Wish We’d Known When We Started Cycling

Whether you’ve been cycling for years and you fancy a bit of a nostalgic look back at those early trials and tribulations. Or you’re new to cycling and you need a bit of reassurance that we all have mishaps and we all had to learn a few lessons the hard way when we first started out. We put our heads together at SG HQ and came up with a few of the things we wish we’d known when we first started riding.

Simon running, wearing Stolen Goat kit

Tales From The Herd Simon Maguire Takes on an Ironman

Our Tales (or should that be ‘tails’) From The Herd feature gives us the chance to speak to members of the Stolen Goat community about their latest challenges and adventures. Today we catch up with Simon Maguire who will be taking on an Ironman distance triathlon this March in memory of his mother.

250 minutes of freedom stolen goat strava challenge

250 Minutes of Freedom: Stolen Goat Strava Challenge

This September, we’re challenging you to Find your Freedom and log 250 minutes of activity on Strava. Escape the daily routine, soak up your time on two wheels (or two hooves!) and then reap the rewards with a sweet discount to spend with Stolen Goat.

build your own adventure

Build your own adventure

I don’t know about you, but the past year and a half has got me craving big adventures. With all the restrictions, complications and confusion we’ve been living with, for so many of us our day-to-day world has suddenly become a lot smaller. Remember the days of just hopping on a plane for a last-minute … Read more …

womens festival of cycling 2021

Women’s Festival Of Cycling 2021 – CyclingUK.org //

As you may know, Stolen Goat for years has been on a mission to build up women’s cycling and level the playing field between men and women in this sport. We believe very strongly in equality and inclusivity and that is how we run all aspects of the company. The pandemic has been great for … Read more …

400 minutes of freedom strava challenge stolen goat

400 Minutes Of Freedom Strava Challenge – Stolen Goat

Stolen Goat is excited to announce the creation of our first Strava Challenge – 400 Minutes Of Freedom. As the title suggests, the challenge is to complete 400 minutes of activity registered through Strava from the 5th – 25th April. Qualifying activities include: Handcycle, Hike, Ride, Run, Swim, VirtualRide, VirtualRun, Walk, Wheelchair. I’m sure this … Read more …

tandemwow india blog 5

TandemWoW
// India // Blog 5

TandemWoW // India // Blog 5 If you haven’t read our previous blog post (blog 4) click here. We arrived in Kolkata having cycled over 2,640 miles (4180 km) around the coast of India over 34 days, staying on track to break the World Record. So far we have ridden 6,480 miles (approximately 10368km) and … Read more …

tandemwow trieste to thessaloniki blog 3

TandemWow
// Trieste to Thessaloniki // Blog 3

We are Cat & Rachael aka – TandemWow (wow- Women on Wheels) If you missed our previous blog (blog 2) click here. Blog 3 Trieste to Thessaloniki It’s hard to believe that we have cycled through the Balkans and have arrived in Greece having ridden over 2,440 miles. We will soon be out of Europe … Read more …

tandemwow cannes to trieste blog 2

TandemWow
// Cannes to Trieste // Blog 2

We are Cat & Rachael aka – TandemWow (wow- Women on Wheels) If you missed our first blog click here. Blog 2 // Cannes to Trieste. We spent day 13 resting in the hills surrounding Cannes. In the evening we thought it would be nice to visit Cannes – maybe a walk along the beach … Read more …

total bike forever seoul to tokyo the final leg 12

Total Bike Forever
// Seoul to Tokyo: The Final Leg // 12

Seoul to Tokyo: THE FINAL LEG Check out our youtube channel: youtube.com/c/totalbikeforever Donate to our just giving page here: https://www.justgiving.com/fundraising/totalbikeforever After everything we have been through in the past year, it’s sad to bring the curtain down on an incredible adventure full of inspirational sights, sounds, characters and experiences that will linger in the memory … Read more …

planning your first ironman jennifer lucas 3

Planning Your First Ironman
// Jennifer Lucas // #3

Planning your first Ironman So, you’ve decided you want to do an Ironman. Congratulations! Welcome to the swim-bike-run rabbit hole – feel free to don your favourite bike helmet and dive on in. But seriously, deciding to sign yourself up for an iron distance triathlon is the start of an epic adventure. From hitting the … Read more …

total bike forever bangkok to hanoi 11

Total Bike Forever
// Bangkok to Hanoi // #11

Bangkok to Hanoi Check out our youtube channel: youtube.com/c/totalbikeforever Follow our progress: http://totalbikeforever.com/ Follow Oli and Ruth here: https://www.intandemstories.com/ Here’s the lowdown on the latest chapter of our adventure east. As the clock ticked from 2018 to 2019, we brought in the new year with our dear cycling compatriots, Oli and Ruth, casting our eyes … Read more …

total bike forever mandalay to bangkok 10

Total Bike Forever
// Mandalay to Bangkok // #10

Mandalay to Bangkok Check out our youtube channel here: https://www.youtube.com/watch?v=1EcBY1poxcE Follow our adventure here: https://instagram.com/totalbikeforever/ Hello and welcome to another edition of Total Bike Forever. Here’s a look at this month’s shenanigans. We kicked off the latest part of our trip with a little boat ride from Mandalay to Bagan with our bikes in tow. … Read more …

new year new challenges ashley oldfield 5

New Year
// New Challenges // Ashley Oldfield // #5

New Year, New Challenges Every year gets off to a rocky start, with its own set of challenges to deal with but this year has been something of an ordeal, to say the least. While all the Northern Hemisphere riders are couped up indoors and logging miles on Zwift, the sun cranks up to its … Read more …

total bike forever kathmandu to mandalay 9

Total Bike Forever
// Kathmandu To Mandalay // #9

Kathmandu to Mandalay Check out our youtube channel: https://is.gd/OZb4DG Follow our progress: http://totalbikeforever.com/ Our journey from Kathmandu to Mandalay in text and photos, enjoy! Three countries, six gigs, three religious festivals, one 32nd birthday, one kamikaze dog and one rampaging cow chase – it’s been a busy old month. Before we had even reached Kathmandu, the city … Read more …

total bike forever bishkek to kathmandu 8

Total Bike Forever
// Bishkek To Kathmandu // #8

Bishkek to Kathmandu Follow us here: https://is.gd/cnDMhH Listen to our radio show from Delhi here: https://is.gd/pW2j62 We’re currently sitting in Kathmandu, a city engulfed in a cloud of swirling dust. It’s been a massive change spending the majority of the last month of our adventure in the metropolises of the Indian subcontinent after the remoteness … Read more …

riding in africa ashley oldfield

Riding In Africa
// Ashley Oldfield

Riding in Africa Living in Africa, there’s a common misconception that wild animals are free to roam through our gardens and dodging wildlife on the way to work is a daily occurrence. Most seasoned travellers know better by now, but I still get asked those odd questions from time to time. No, the wildlife isn’t … Read more …

total bike forever dushanbe to bishkek 7

Total Bike Forever
// Dushanbe To Bishkek // #7

Dushanbe To Bishkek Follow us here: http://instagram.com/totalbikeforever/ Check out our progress here: http://totalbikeforever.com/ If there’s one word to describe the last month there can only really be one – Mountainous. We had been looking forward to reaching the dizzy heights of Tajikistan and making music on ‘the roof of the world’ as the locals call … Read more …

thibaut pinot strava art goat

Thibaut Pinot Strava Art – Goat

Strava Art x Stolen Goat? Thibaut Pinot, Tour de France stage winner, draws a Goat during his 208km “warm-up” ride. Love it or hate it, eventually, everybody takes a quick look at Strava. If you fall in the latter camp, it’s possibly when you see that somebody has ridden a route that when uploaded to … Read more …

trans baviaans ashley oldfield

Trans Baviaans
// Ashley Oldfield

Trans Baviaans South Africans are a weird bunch. We have a penchant for the extreme, we only deal in absolutes like longest, furthest, highest. Any less and it isn’t worth the effort. That’s why a race like the Trans Baviaans exists, and has 1 500 riders aiming to ride 230 km, traversing the Baviaanskloof nature … Read more …

total bike forever baku to dushanbe 6

Total Bike Forever
// Baku To Dushanbe // #6

Baku – Dushanbe Follow us here: http://instagram.com/totalbikeforever/ Check out our progress here: http://totalbikeforever.com/map/ This month we’ve been getting acquainted with Central Asia: A completely new part of the world to us. So buckle up for the ride, here’s what went down… They say patience is a virtue and we put this to the test during the first … Read more …

adventure ireland luke taylor

Adventure Ireland
// Luke Taylor

So, the year is over halfway through and I felt the urge to cycle some new roads and #adventuremore. An itch needed scratching! My cycling homie Laurence and I decided to jump ship, well ferry in this case and headed to Ireland. We had a super early start and a long cycle to the ferry … Read more …

total bike forever istanbul to baku

Total Bike Forever
// Istanbul To Baku // #5

Istanbul to Baku Follow us here: http://instagram.com/totalbikeforever/ Check out our progress here: http://totalbikeforever.com/map/ With the sounds of our festival-set still ringing in our ears, we hot-footed it back to Istanbul, ready to crack on into the heart of Turkey. Having read and heard many great things about this magical land it was time to see what the … Read more …

tirana to istanbul total bike forever

Tirana To Istanbul
// Total Bike Forever // #4

Tirana to Istanbul Follow us here: http://instagram.com/totalbikeforever/ Check our progress here: http://totalbikeforever.com/map/ If our first two months on the road were all about finding our feet, then month three has seen us wiggling our musical toes in a big way. What a month it’s been! Starting with our first gig in Macedonia to putting out the floor-fillers … Read more …

riding in mallorca ashley oldfield

Riding in Mallorca
// Ashley Oldfield // #2

Riding in Mallorca   I do a fair amount of overseas travel for work every year, but it’s never the type of travel where I can settle in, take in the sights and get a feel for a new place. It’s high-paced. I’ll fly for anywhere from 8 to 16 hours to get to Europe … Read more …

luke taylor season change

Luke Taylor
// Season Change // #2

Defeating Winter As we all know, Winter SUCKS! Getting through it is the hard part and all we do is look to Summer and hope that all our Winter training will have paid off. From using all of the various training platforms that are out there, to trying different riding genres, to braving the conditions … Read more …

milan to tirana total bike forever

Milan to Tirana
// Total Bike Forever // #3

Milan to Tirana Follow us here: http://instagram.com/totalbikeforever/ Check our progress here: http://totalbikeforever.com/map/ If you haven’t read our previous blog post please read here! They say that it takes 6 weeks to form a habit and after a month of acclimatisation and finding our groove, our second month on the road has all been about putting what we’ve … Read more …

total bike forever one month later

Total Bike Forever
// One Month Later // London to Milan

A Life In Transit – London to Milan Follow us here: http://instagram.com/totalbikeforever/ Check our progress here: http://totalbikeforever.com/map/ If you haven’t read our first blog post please read it before reading this one. Click here! As we sit in the sunny Piazza del Duomo in Milan, the first day of our adventure in Britain (London to Newhaven ferry … Read more …

sa ruta verda here we come

A Trip To Mallorca
// Sa Ruta Verda – Here We Come

Next Tuesday we fly off to (hopefully) sunny, warm Mallorca! Following our newly launched SS18 collection, we’re travelling to Sa Ruta Verda in Caimari, Mallorca for a joint launch of our new range and the season opening of the cafe. If you’re on the island on Thursday 1st March we’ll be heading out for a group ride which … Read more …

nicole pugson essex on two wheels

Nicole Pugson
// Essex On Two Wheels + Cake! // #4

Essex on Two Wheels + Cake! Because of my job and it’s odd hours, I’m able to take advantage of getting out on some solo rides around Essex. We live north of the river, so it’s probably the easiest place to get to, although don’t get me wrong, I do like the Kent hills every … Read more …

cycling holiday in spain

Cycling Holiday In Spain?
// Yes Please! // ALS Cycling

Towards the end of last year we wanted to soak in as much of the Sun as we could before the poor weather set in. So, we escaped to Murcia, here’s what happened. Murcia Trip 2017 The temperature has dropped and loathe to settle for the poor weather we decided to make for the Sunshine…. … Read more …

british cyclists break world record

British Cyclists Break World Record
// The Seven Day Challenge

Aaron Rolph and Paul Guest make history on two wheels by breaking the World record for the most countries visited by bicycle in seven days On Friday 3rd November at 6.11pm, British amateur adventurers Aaron Rolph and Paul Guest crossed over the border from Bulgaria to Greece on their bicycles – their 14th country in … Read more …

take 100km challenge la ridley

Take The 100km Challenge With La Ridley

Isabelle wears Hypervelocity Jersey // Bodyline Black Shorts // Coolmax Socks  This season we’ve partnered up with Ridley Bikes, and specifically La Ridley who have a strong focus on pushing the boundaries of womens cycling. Belgium based Ridley share a lot of values with us and know that a lot more can be done with cycling, especially with female … Read more …

cycling in mallorca

Cycling in Mallorca
// stolen goat give it the thumbs up!

A cycling holiday in Mallorca Sunny Spain…. lucky for some ;) Our first team “business trip” and for some of us, our first experience of road riding in Mallorca. The days leading up to our trip were spent watching videos of the famous island rides, teasing ourselves waiting for the day we experienced them. Bags … Read more …

our friday adventure geocaching take 2 we found it

Friday adventure – Geocaching take 2 – we found it!

SG Friday adventure After the defeat we experienced from not being able to find our first cache, it didn’t stop us! Gutted and not going to let that happen again, we spent our Thursday lunch break checking/double checking the coordinate, trying to pinpoint the cache on the map and reading comments from people who had previously … Read more …

reflective waterproof cycling jersey

reflective waterproof cycling jersey? Yep, we can do that…

Looking to buy a reflective waterproof cycling jersey? You’ll find yourself surprisingly limited, choice wise if you want both in one jersey. Luckily we sell the best performing cycle clothing on the planet and we do indeed make a number of reflective, waterproof cycling jerseys! The market offering for waterproof cycling jerseys (or rain jerseys as … Read more …

adventure cycling wear

Adventure cycling – what is it and what to wear…

Adventure cycling is defined in different ways but the gist is cycling over a long distance, taking in different areas and often camping overnight. The real beauty of adventure cycling is that it is a low cost way of getting some serious adventures into your life. Just you and the open road… As such this … Read more …

new stolen goat autumn winter cycling collection

NEW stolen goat Autumn / Winter Cycling Collection

Launch days are always great fun. Months of designing, sampling, refining, sampling, refining, sampling, testing, photographing etc finally culminates in releasing the products to the World. You never really know what to expect and it’s always such a joy to see people enjoying your creations. But this Autumn we have some exciting new products for … Read more …

stolen goat kit spotted at the wiggle dragon ride 2015

stolen goat Kit Spotted at the Wiggle Dragon Ride 2015

Last weekend saw a few of us and indeed customers take on the epic Wiggle Dragon Ride 2015. 142 miles of glorious Welsh mountains in beautiful sunshine. Here are some snaps of the team and some customers at the ride… Joe Yeates wears Cafe Racer Red Mk2 Jersey and Bib Shorts and a “take my … Read more …

changeable weather needs adaptable kit

Changeable Weather Needs Adaptable Kit

When the temperature creeps up into the double digits but it’s still rainy and windy (today is a perfect example of this for me) it’s tough to choose the right outfit for your ride. Or at least, it was tough. Until now. The days of needing a thick heavy jacket and/or carrying around a rain … Read more …

say ok not no winter orkaan head ear protector

Say OK (not NO) to winter with the Orkaan Head & Ear Protector

Sometimes a product comes along that is so simple, and yet so incredibly advanced that it changes the way we approach and feel about certain things. Personally, I have no reservation in admitting that I’m what you call a “fair weather cyclist”. Sure we all prefer to cycle in glorious sunshine but I admit to shirking … Read more …

2014 miles 2014 challenge

2014 Miles in 2014 – up for the challenge?

I recently received a request from a Stolen Goat Facebook Fan (Mark Doak) to share his facebook page 2014 miles in 2014. I have to say, it’s not often people are so courteous about asking to share a page through your page. Normally people just spam bomb your fb page and hope that you decide … Read more …

New Products for the Autumn and Winter

Normally we announce all the new products via the newsletter but we have had so many arrivals this week that it was too much to squeeze in. So here is a roundup of what has arrived… Thermal Cycling Jackets We have received some first class jackets from Primal. Each with their own set of features but … Read more …