The Blog
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Goat News · 02/04/2019
Last month was a busy month for stolen goat, we launched our new Triathlon Collection at the beginning of the month which included new tri suit designs, and all new tri tops, tri shorts and swimming caps, plus another collection towards the end of the month, our first Gravel Collection. The Harris 19 jersey was […]
Adventure More · 07/03/2019
Mandalay to Bangkok Check out our youtube channel here: https://www.youtube.com/watch?v=1EcBY1poxcE Follow our adventure here: https://instagram.com/totalbikeforever/ Hello and welcome to another edition of Total Bike Forever. Here’s a look at this month’s shenanigans. We kicked off the latest part of our trip with a little boat ride from Mandalay to Bagan with our bikes in tow. […]
Goat News · 04/03/2019
Last month was a crazy month for weather, we saw all the extremes and everything in between, here in the UK. Sometime at the beginning of the month, we witnessed snow storms and then for a week… the complete opposite – highs of 22C with not a cloud in the sky. Am I going too […]
Goat News · 12/11/2018
I can’t quite believe that I’m typing the words ‘off season’ already. Where has this year gone? For many of us, our race season started back in May (even earlier in March if you’re into that duathlon malarky…). So for five straight months we have put the pedal down both in training and our chosen […]
Goat News · 01/11/2018
October 2018 Another month over and we draw ever closer to Christmas and the New Year! Again, this month’s weather has been extremely variable and as I write this the sun is shining and it’s a nice day, a few days ago it was a different story. We’ve seen a significant decrease in temperature this past month, […]
Goat News · 31/10/2018
The Herd Friday A few weeks ago on Instagram, we started something called ‘The Herd Friday’ which is basically a day of the week we dedicated to you, our fellow goats. We love seeing photos of you in our kit, always have always will and as some of you long-time goat fans will know, your […]
Adventure More · 24/10/2018
Riding in Africa Living in Africa, there’s a common misconception that wild animals are free to roam through our gardens and dodging wildlife on the way to work is a daily occurrence. Most seasoned travellers know better by now, but I still get asked those odd questions from time to time. No, the wildlife isn’t […]
Events & Competitions · 12/10/2018
2019 Race Planning So there I was, making my way around the halfway buoy during the swim portion of Ironman Copenhagen with cartoon stars whizzing around my head after a good old-fashioned kick to the face from someone who’d spontaneously started doing breaststroke right in front of me. A sensible, rational human being would probably […]
Adventure More · 04/10/2018
Dushanbe To Bishkek Follow us here: http://instagram.com/totalbikeforever/ Check out our progress here: http://totalbikeforever.com/ If there’s one word to describe the last month there can only really be one – Mountainous. We had been looking forward to reaching the dizzy heights of Tajikistan and making music on ‘the roof of the world’ as the locals call […]
Adventure More · 02/10/2018
Strava Art x Stolen Goat? Thibaut Pinot, Tour de France stage winner, draws a Goat during his 208km “warm-up” ride. Love it or hate it, eventually, everybody takes a quick look at Strava. If you fall in the latter camp, it’s possibly when you see that somebody has ridden a route that when uploaded to […]
Goat News · 28/09/2018
SEPTEMBER 2018 And just like that, we wave farewell to another month. October is almost here and Christmas right around the corner…. can you believe it? It’s been another great month for SG and we can’t thank you (The Herd) enough. You keep us doing what we love and what we love is Inspiring Your […]
Goat News · 18/09/2018
Hi, I’m Jenny! I’m a swim-bike-run obsessive (and a fig roll enthusiast), so when I’m not cruising around on my bike I can be found hopping into lakes or out for a shuffle. My childhood and teenage years were mainly spent in a dance studio, so when it came to cycling I was already onboard […]
Adventure More · 12/09/2018
Trans Baviaans South Africans are a weird bunch. We have a penchant for the extreme, we only deal in absolutes like longest, furthest, highest. Any less and it isn’t worth the effort. That’s why a race like the Trans Baviaans exists, and has 1 500 riders aiming to ride 230 km, traversing the Baviaanskloof nature […]
Adventure More · 05/09/2018
Baku – Dushanbe Follow us here: http://instagram.com/totalbikeforever/ Check out our progress here: http://totalbikeforever.com/map/ This month we’ve been getting acquainted with Central Asia: A completely new part of the world to us. So buckle up for the ride, here’s what went down… They say patience is a virtue and we put this to the test during the first […]
Goat News · 20/08/2018
As one of the longest-running heatwaves in memory slowly starts to draw to a close, it’s time for an update from a recent addition to the herd, the official Stolen Goat product manager, a.k.a The Claw, or me, David Law. As the size of the herd increases annually, my role is to make sure the […]
Adventure More · 08/08/2018
Istanbul to Baku Follow us here: http://instagram.com/totalbikeforever/ Check out our progress here: http://totalbikeforever.com/map/ With the sounds of our festival-set still ringing in our ears, we hot-footed it back to Istanbul, ready to crack on into the heart of Turkey. Having read and heard many great things about this magical land it was time to see what the […]
Goat News · 31/07/2018
Feels like Summer has been and gone with the recent downpours we’ve experienced. However, It doesn’t look like it’s stopped the Herd from getting out on the bikes though. Thank you for tagging us in your photos on Instagram, It’s great to see you all. If you haven’t already followed us, make sure you do – […]
Goat News · 10/07/2018
Yep, as the title suggests, stolen goat will be launching has just launched a coffee collection. It’s no surprise really…. cyclists and coffee go hand in hand like jam in doughnuts and French in fries? Maybe the last one wasn’t the best analogy but I’m hungry, anyway, we digress. Everyone at SG HQ loves a good coffee […]
Adventure More · 02/07/2018
Tirana to Istanbul Follow us here: http://instagram.com/totalbikeforever/ Check our progress here: http://totalbikeforever.com/map/ If our first two months on the road were all about finding our feet, then month three has seen us wiggling our musical toes in a big way. What a month it’s been! Starting with our first gig in Macedonia to putting out the floor-fillers […]
Goat News · 29/06/2018
The sun is shining, the temperature is bliss, top it all off by treating yourself to this! ;-) Below you will find a list of our best selling garments from this month and remember, most of our jerseys are Limited Editions……Some of which are soon to sell out completely. Make sure you grab your favourites […]
Adventure More · 22/06/2018
The Goat goes to Lanzarote After finishing my 2017 triathlon season with that niggling feeling that I hadn’t achieved my goals – it left me with the pesky decision of choosing another race. Go hard or go home….so Lanzarote Ironman in late May was soon signed up for. This meant a brutal winter of training […]
Adventure More · 14/06/2018
Riding in Mallorca I do a fair amount of overseas travel for work every year, but it’s never the type of travel where I can settle in, take in the sights and get a feel for a new place. It’s high-paced. I’ll fly for anywhere from 8 to 16 hours to get to Europe […]
Goat News · 07/06/2018
You asked…. We listened…. They’re here…. We’re proud to introduce our first ever Tri suit collection for Spring/Summer 2018. It has been a long time coming but our Tri suits are here and selling quickly (thank you all). When it comes to releasing new products we’re always super excited to see the reaction from the ‘herd’. As you […]
Business & Life · 02/06/2018
“Cycling is a source for social, economic and environmental benefits – and it is bringing people together” – European Cyclists’ Federation Secretary General Bernhard Ensink What is World Bicycle Day? World Bicycle Day is on Sunday 3rd of June. It’s a day developed by the United Nations as a day of awareness in regards to the multiple societal […]
Adventure More · 21/05/2018
Defeating Winter As we all know, Winter SUCKS! Getting through it is the hard part and all we do is look to Summer and hope that all our Winter training will have paid off. From using all of the various training platforms that are out there, to trying different riding genres, to braving the conditions […]
Adventure More · 15/05/2018
Milan to Tirana Follow us here: http://instagram.com/totalbikeforever/ Check our progress here: http://totalbikeforever.com/map/ If you haven’t read our previous blog post please read here! They say that it takes 6 weeks to form a habit and after a month of acclimatisation and finding our groove, our second month on the road has all been about putting what we’ve […]
Goat News · 01/05/2018
In what feels like a blink of an eye we’re in the 5th month of the year…. almost halfway through!!! The weather has been extremely temperamental over the last four weeks and that has reflected in the types of garments sold. A real mixture of kit has left the SG warehouse, Orkaan jerseys and shorts, new EPIC bib […]
Goat News · 27/04/2018
Gearing up for Race Season And just like that almost four months of the year have disappeared! Race season is fast approaching so I thought I would share some of my experiences, training, tips and tricks before the races kick off. It’s been a long winter and for most of us we’ve been turning down […]
Goat News · 28/03/2018
Hey guys!!! Well to start off with, I am Luke Taylor, 33 years old from Ellesmere port in Cheshire and I will have been road cycling for two years on my 34th birthday this June. So I guess you could say I am still a newbie to road cycling, but when it comes to riding […]
Goat News · 13/03/2018
Our SS18 collection was launched around this time last month. It’s too early to see which will be our best sellers for the season, it’s still very close. The Samurai jersey is leading for the men’s jerseys and Hypervelocity for the Women’s. Below is our very own – Staff Favourites….. Which are your faves?
Events & Competitions · 13/03/2018
Who wants to RideLondon? Did you miss out on a place for this years event?…. Worry not….. we could help with that! Our partner – Rethink, has 12 places available for SG subscribers, for the event this year in July. Ride London 100 – Special offer for anyone coming through StolenGoat – No reg fee […]
Adventure More · 09/03/2018
They say that music makes the world go round. Music you’ve never heard, music you might never hear… the world is full of both – throw in two musicians, two bikes and a year-long expedition from the UK to Japan and you’ve got Total Bike Forever. We’re Adam and Tim, one half of London indie […]
Adventure More · 23/02/2018
Next Tuesday we fly off to (hopefully) sunny, warm Mallorca! Following our newly launched SS18 collection, we’re travelling to Sa Ruta Verda in Caimari, Mallorca for a joint launch of our new range and the season opening of the cafe. If you’re on the island on Thursday 1st March we’ll be heading out for a group ride which […]
Adventure More · 26/01/2018
Essex on Two Wheels + Cake! Because of my job and it’s odd hours, I’m able to take advantage of getting out on some solo rides around Essex. We live north of the river, so it’s probably the easiest place to get to, although don’t get me wrong, I do like the Kent hills every […]
Adventure More · 16/01/2018
Towards the end of last year we wanted to soak in as much of the Sun as we could before the poor weather set in. So, we escaped to Murcia, here’s what happened. Murcia Trip 2017 The temperature has dropped and loathe to settle for the poor weather we decided to make for the Sunshine…. […]
Business & Life · 12/01/2018
It’s that time of year where the weather is bleak, the festive cheer has disappeared, we’ve all eaten and drunk a bit too much and feeling perhaps a little less motivated to get back on the saddle. It probably doesn’t help that when we wake up it’s dark outside and being under the covers, wrapped […]
Business & Life · 08/01/2018
New Year New You – A term easier said than done, for some of us it may last a few weeks, for others, longer…. but ultimately we end up going back to our old ways because it’s what we know! Here’s some pointers on pushing on through… Brush The Dust Off The Bike Now is the […]
Business & Life · 14/12/2017
For Uk Mainland customers the last chance to order for Christmas is Thursday 21st by 2pm and the only way to hopefully guarantee you receive your order is if you select ‘Next day delivery’. For International customers, we use DHL Air Express, it’s the fastest thing going so you should be good up until Friday 15th […]
Business & Life · 05/12/2017
Today is the day of the Ninja, a day dedicated to remembering and honouring these ancient warriors of Japan. As you may have seen, we recently launched a new ‘ninja’-like range called Kuro, so, what better day to talk about it than on the day of the Ninja? Ninja – An acient Japanese warrior of […]
Goat News · 30/11/2017
November is a busy time of year for us, we had our Black Goat sale and it’s the lead up to Christmas. This month’s best sellers are a mix-match between SS17 and AW17 kit. In the last couple of months, we’ve seen some of our Limited Editions sell-out completely! All Nighter, Sundown, Segment Green, Purple […]
Business & Life · 28/11/2017
It’s that time of year again! The lead up to Christmas can get a little stressful for various reasons but finding the perfect gift doesn’t need to be a struggle. If you’re shopping for a cycling fan, look no further! Here are a few gift ideas for the cycling fan in your life! We’ve separated […]
Goat News · 23/11/2017
At this time of year, many cyclists feel less inclined to get out on the bike during the season of unpredictable weather. stolen goat can’t do anything about the weather but…. we can offer our fellow cyclists a jersey that has great protection no matter the weather. Welcome to our Orkaan collection….. see the full […]
Adventure More · 13/11/2017
Aaron Rolph and Paul Guest make history on two wheels by breaking the World record for the most countries visited by bicycle in seven days On Friday 3rd November at 6.11pm, British amateur adventurers Aaron Rolph and Paul Guest crossed over the border from Bulgaria to Greece on their bicycles – their 14th country in […]
Product Tech & Reviews · 03/11/2017
Castelli Gabba vs stolen goat Orkaan Ok, so, we frequently get asked how our Orkaan jersey compares with the Castelli Gabba so we thought we’d give you the low-down and let you decide for yourself. The Castelli Gabba, first to the scene, took the market by storm, it was the first water-resistant cycling jersey that […]
Business & Life · 06/10/2017
The last 3 years have been tough for the cycling industry. In 2012 when stolen goat was formed on a laptop from my kitchen table we were in the midst of a cycling boom. The Olympics, Bradley Wiggins etc etc all paved the way for a mini boost in the sport’s popularity. This is a […]
Goat News · 15/08/2017
A bio about Rudy I have to admit, I’ve never been the sportive type. A bit a jogging, played soccer as a boy and always saw bikes as a mean of transport….(apologies to all the bikes reading this). It’s only 3 years ago, at age 29, that I started to dig a bit deeper into […]
Goat News · 11/07/2017
Deva Triathlon 2017 Of all the races I have both taken part in or volunteered in, I have never seen an event so seamlessly executed. Chester Triathlon Club truly out did themselves with their organisation, the goody bags and rounding up a stellar amount of support from the locals. I knew this race would exceed […]
Goat News · 27/06/2017
My Journey // Nicole Pugson I was never really ‘sporty’ when I was younger apart from swimming. It was the one thing that I adored as a child, being in the water. My Mum will tell me her horror stories of when I’d swim out to the deep end of the pool, get rid of […]
Goat News · 30/05/2017
The Giro d’Italia is officially over and what an incredible event it’s been! Remember, it’s still not too late to celebrate the Giro’s 100th edition, this event will be forever remembered so make sure you’re a part of it. There’s still some time to buy our tribute pieces, a must-have for any true fan of […]
Industry News · 23/05/2017
Giro stage 16 is underway! In this stage, the greatest riders will take on some of the most legendary climbs the world has to offer. The ‘queen stage’ 222km, passes across the Alps and features a double over the Stelvio. The stage starts at Rovetta (a starting stage in 2008) and the course climbs steadily over to Val […]
Goat News · 21/05/2017
It was almost 3 years ago and I was parallel on the sofa after having a knee operation that was a long time in coming. A few weeks previously I had gathered all my bike gear from around the house and garage and started to value it and sell it off on EBay. I was […]
Business & Life · 16/05/2017
Top 10 pro cyclists to follow on Instagram, it’s not about the number of followers…. Instagram is one of the best ways to see the goings on of a pro cyclist. Follow them and have an insight into what their busy lives entail: race days, training, travelling, dietary plans, hobbies, time off, messing around, personal things, cool products […]
Product Tech & Reviews · 24/04/2017
Take a closer look at the stolen goat Bodyline cycling jersey features, find out what sets our jersey miles above the others. Our Bodyline cycling jersey is split into two design collections this year, CORE and our all new Limited Editions. The CORE range has been designed to look understated but still provide the highest level […]
Goat News · 11/04/2017
Best selling cycle clothing March 2017- Find out what’s hot! We welcome the recent warm, sunny weather and long may it continue! The days are lighter for longer, which means for most, if not all of us, we can get out on the bike after work! We’ve seen a significant increase in mileage from you […]
Adventure More · 03/04/2017
A cycling holiday in Mallorca Sunny Spain…. lucky for some ;) Our first team “business trip” and for some of us, our first experience of road riding in Mallorca. The days leading up to our trip were spent watching videos of the famous island rides, teasing ourselves waiting for the day we experienced them. Bags […]
Goat News · 20/03/2017
By now I hope you’ve seen our Limited Edition’s!? If not, where have you been hiding? Take a look at the collection now! – For men // For women. This year we are doing things a little differently from previous’ we have two jersey collections, a Core range and a Limited Edition Collectors range. Our Core […]
Product Tech & Reviews · 08/03/2017
A ‘new year new me’ has spurred a lot more interest in the cycling community the past few months! Let’s keep pace and may it continue throughout the year! #adventuremore #rideanyweather February was a busy month here at SGHQ, there were many orders placed, we cycled in Gran Canaria, lost Andy due to the arrival […]
Goat News · 03/03/2017
7 uses for a water-resistant pocket Protect your valuables from getting wet Make cereal Save a fish from a dried-up pond Keep your cake dry on rainy days Find a hole in an inner tube Put a fire out Make tea or coffee // FOR MEN // The Orkaan Jersey collection // Shop Now // More […]
Product Tech & Reviews · 28/02/2017
23rd February 2017 // singletracks.com – Orkaan jersey review “Great value because I am able to wear this jacket year-round.” – Colton Lock (reviewer) Singletracks have just released another great review/ video, this time reviewing our Orkaan jersey. Colton (reviewer) reviewed our Bodyline jersey last year and during the video it suddenly began to rain! It caught him off […]
Goat News · 14/02/2017
New Arrivals – Limited Edition womens jerseys We launched our mens and womens Limited Edition collection last week and it’s selling fast! Have a look at our mens collection here or scroll down for our womens collection! We are offering 11 brand new women’s designs this season. Limited numbers on each design, ranging from 200-300 in total. All […]
Goat News · 09/02/2017
The demands of mass production are contrary to my temperament… – Enzo Ferrari Today marks the release of our Limited Edition MEN’S jerseys! We are offering 15 brand new designs this season. Limited numbers on each design, ranging from 100-400 in total. All I can say is…. once they’re gone….. they’re gone! There are two […]
Adventure More · 20/01/2017
SG Friday adventure After the defeat we experienced from not being able to find our first cache, it didn’t stop us! Gutted and not going to let that happen again, we spent our Thursday lunch break checking/double checking the coordinate, trying to pinpoint the cache on the map and reading comments from people who had previously […]
Adventure More · 12/01/2017
stolen goat Friday adventure – Geocaching! Everyone loves a Friday! You can feel the freedom of the weekend upon you! Here at stolen goat, we love Fridays more than most. It’s our group activity day, a day when all the team get out and adventure together! So, what did the goats get up to? We […]
Product Tech & Reviews · 03/01/2017
Latest arrival – stolen goat coolmax cycling socks! New for 2017 is our stolen goat coolmax cycling socks! Start sock doping with some killer socks, great for riding in and an awesome gift idea for the cyclist in your life. It’s time to start sock doping ;-) A lightweight sock with a compressive fit, to perfectly mould […]
Events & Competitions · 16/12/2016
Last chance to order for Christmas is Thursday 22nd by 4pm and the only way to hopefully guarantee you receive your order is if you select ‘Next day delivery’. Merry Christmas from the stolen goat team! If you’re stuck for gift ideas we have a range of gift ideas for all! You can be sure that […]
Events & Competitions · 18/11/2016
Finding the perfect present can be stressful at the best of times and especially stressful at this festive time of year. So we thought we’d make it easier for you and create a post with many Christmas gift ideas at different price points. Gift Ideas from ourselves plus our sister companies – Cycling Souvenirs and Cycletribe, there’s […]
Adventure More · 03/11/2016
How to prepare for Winter cycling SG style! ‘FOGO’ – Fear Of Going Out The dark nights and bad weather are drawing in, Winter is here and most of us despise it! But it shouldn’t stop you from getting out on the bike. Don’t let ‘FOGO’ get a hold of you! Below is a guide we’ve […]
Goat News · 28/10/2016
It’s that time of the month again where we update you on this month’s best-selling cycle clothing. We officially say goodbye to the sunny weather here in the UK and start preparing for the unpredictable Autumn weather. We have seen a significant increase in our wet weather cycle clothing, with most of the orders being waterproof […]
Product Tech & Reviews · 27/10/2016
27th October 2016 – Orkaan jersey review by cycling weekly The Orkaan has plenty of tricks up it’s sleeves – Paul Norman (reviewer) – Orkaan jersey review by cycling weekly The Orkaan long sleeved jersey in blue, was reviewed by Paul Norman of Cycling Weekly and features in this week’s magazine. Make sure to […]
Adventure More · 26/10/2016
Looking to buy a reflective waterproof cycling jersey? You’ll find yourself surprisingly limited, choice wise if you want both in one jersey. Luckily we sell the best performing cycle clothing on the planet and we do indeed make a number of reflective, waterproof cycling jerseys! The market offering for waterproof cycling jerseys (or rain jerseys as […]
Product Tech & Reviews · 25/10/2016
Cold Weather Cycling Gear – Preparing for Autumn & beyond As the mornings get bitter, now’s the perfect time to make sure you’ve got the correct cold weather cycling gear for the forthcoming months. As always, we are here to help! Here’s our Autumn cycle clothing checklist and temptations (if you need anything). Firstly, empty out […]
Product Tech & Reviews · 17/10/2016
Keep smiling this winter, stay warm and dry on the bike with a good winter cycling jacket. Why do we cycle?……..Because we enjoy it! So why suffer unnecessarily in winter by not wearing the appropriate cycling clothing? Stubbornly not wearing a jacket doesn’t make you ‘manlier’, just foolish. By getting a cold, you could set your training […]
Industry News · 14/10/2016
“You’re only given a little spark of madness. You mustn’t lose it.” – Robin Williams Robin Williams still has one last gem to give. It comes in the form of a bike auction. Trawling through the internet (as you do), we came across something that you don’t see every day. We found an extremely unusual bike collection up […]
Product Tech & Reviews · 12/10/2016
Cycling in the rain comes down to clothing and attitude, simple as that. Riding a bike in the rain can of course be a touch sketchy at times but if you take it easy, wear the right clothing and keep a smile on you face then it can actually be crazy fun… As you’ll see […]
Goat News · 30/09/2016
We’ve had a great month here at stolen goat, thank you all! Discover this month’s best-selling cycle clothing. The weather has been all over the place these past few weeks so we’ve seen a wide variety of cycle clothing sold. However, there have been a few popular sellers. If you haven’t already got one of these […]
Goat News · 28/09/2016
“If the presence of electricity can be made visible in any part of the circuit, I see no reason why intelligence may not be transmitted instantaneously by electricity” – Samuel FB Morse Ever wondered what the small group of dots and dashes are on your 2016 stolen goat kit? Like farmers mark their prize collection with […]
Product Tech & Reviews · 27/09/2016
13th October ’15 – road.cc – Ibex bib-shorts – 4.5 out of 5 – “Hard to fault. Good quality materials, decent pad and all of the stitching is neat and tidy” “Excellent summer-weight bib shorts with added water-resistance, ideal for damp but warm autumn days” Back in October 2015, road.cc reviewer Jez Ash wrote a […]
Product Tech & Reviews · 27/09/2016
12th May – bikeenvy.co.uk – Bodyline women’s jersey – 9 out of 10 – ” What a pleasure it is to wear” “The stolen goat Bodyline jersey not only looks great, the fit is second to none” Back in May, Bike Envy published a very detailed review about our women’s Bodyline jersey. They scored it […]
Product Tech & Reviews · 26/09/2016
28th July – Singletracks.com – Bodyline Jersey – “This may be the best fitting jersey I own” Have you seen the review/ video that SingleTracks did about our Bodyline Jersey? It’s a great review and an even better video….. at one point Colton (reviewer) gets caught out in a thunderstorm, do you reckon he should have […]
Product Tech & Reviews · 22/09/2016
15th August – Cycling Active – Bodyline One bib-shorts – 9 out of 10 Cycling Active published a review of our Bodyline One bib-shorts scoring a great 9 out of 10. It was compared to another brand’s more expensive short, scoring a less 8 out of 10. As you can see the review describes the […]
Industry News · 21/09/2016
15th September – Cycling Weekly – Bodyline Jersey – Rated 9 out of 10 Did you guys see the review of our Bodyline jersey in cycling weekly? The jersey got a great write up! Our entry-level-price jersey was compared to many high-end jerseys currently on the market. The review explained how well the jersey fitted […]
Adventure More · 15/09/2016
Adventure cycling is defined in different ways but the gist is cycling over a long distance, taking in different areas and often camping overnight. The real beauty of adventure cycling is that it is a low cost way of getting some serious adventures into your life. Just you and the open road… As such this […]
Product Tech & Reviews · 07/09/2016
A guide to cycling shorts Choosing the right set of shorts is definitely one of the most important things to get right Picture this, when on a bike, you are connected to it at 3 points. 1. Your feet – where the power is transferred from your legs to the bike’s gear system. 2. Your […]
Goat News · 06/09/2016
Meet our new goat! Rob is old news as we give a warm welcome to our new goat today. He’s quite a character as we’ve already been sent this CCTV snapshot of our new goat being mischievous on his lunch break. That didn’t take long! He’s probably the best looking out of the bunch and […]
Business & Life · 19/08/2016
It’s Friday! Here at stolen goat we take our Friday’s very seriously! so…….. All of the SG herd are preparing to venture off into the wild, for their weekly Friday ride. The weather isn’t too good here, it’s not sure whether to rain or shine. So we’ve all got our Orkaan kit on, ready for any situation! […]
Goat News · 18/08/2016
Introducing stolen goat’s latest recruit We welcomed a new goat to the herd this week and he goes by the name of Rob Simpson. He’s young, creative, thinks outside the box and will be handling the content on our website and social media pages. We might even let him loose with his camera for product […]
Goat News · 22/07/2015
I bet Nibali wishes he was in a position to wish us happy birthday like this, this year ;-) Yep, this week marks the third full year that stolen goat has been in existence! When we started, Bradley Wiggins was wearing yellow in the Tour de France and about to smash the Olympics too. 2012 […]
Events & Competitions · 02/07/2015
The Tour De France is about to kick off!!!! We’re all crazy excited here. So we’ve created a fantasy league on Velogames. It’s free to sign up and enter, all you need to do is… Go to Velogames: http://www.velogames.com/ Register / Login Create your team of riders Go to your team page and click “Join League” […]
Adventure More · 11/06/2015
Last weekend saw a few of us and indeed customers take on the epic Wiggle Dragon Ride 2015. 142 miles of glorious Welsh mountains in beautiful sunshine. Here are some snaps of the team and some customers at the ride… Joe Yeates wears Cafe Racer Red Mk2 Jersey and Bib Shorts and a “take my […]
Goat News · 04/06/2015
Dad’s are ace. I know because I am one, and I can confirm that as a species – Dad’s are pretty damn cool. So here’s the deal… the summer is well and truly on the way now, Father’s Day is nearly here and frankly you need our new kit on your body for getting some […]
Events & Competitions · 09/04/2015
Paris Roubaix 2015 is upon us this weekend! The legendary Paris Roubaix is the epitome of one day racing, and it rolls around as part of the Spring Classics all of a sudden, then leaves us for another year. I’m a huge fan of the Tour de France but in terms of excitement and sheer […]
Product Tech & Reviews · 24/03/2015
Depending on how long you’ve been a fan of stolen goat you may or may not remember these beautiful pure merino wool jerseys. They are the result of one man’s sheer determination to manufacture a classically styled merino wool jersey right here in the UK. He succeeded, quite beautifully. The jersey is an absolute masterpiece. […]
Business & Life · 19/12/2014
It’s around about this time of year that I get all reflective on the year gone past. I like to share these thoughts and experiences, be they good or bad. It is perhaps a little self indulgent but people always ask me – “how is business?” – from which I am expected to give a […]
Product Tech & Reviews · 15/12/2014
So long as you’re happy to listen to my droning voice you can see the incredible Orkaan fabric in action below… https://www.youtube.com/watch?v=oWzgip545O8&feature=youtu.be This fabric features in the Orkaan Hats (as shown) and indeed the rest of the Orkaan range. Water proof, wind proof and yet breathable.
Adventure More · 05/12/2014
Sometimes a product comes along that is so simple, and yet so incredibly advanced that it changes the way we approach and feel about certain things. Personally, I have no reservation in admitting that I’m what you call a “fair weather cyclist”. Sure we all prefer to cycle in glorious sunshine but I admit to shirking […]
Goat News · 23/10/2014
Today is an exciting day, no question about it. Today we have received many large boxes. Today we have taken on UK distribution of Retro Image Apparel cycling jerseys for men & women. This is our first UK distribution partnership. And whilst it was never in our plan to take on distribution agreements – I […]
Product Tech & Reviews · 15/10/2014
Back in January when I first walked around the Bio Racer factory in Belgium, they showed me their new Pixel fabric technology that they had developed and started using in anger. At the time we were supposed to be discussing summer jerseys but they were planting a seed in my head. It worked. A cycling […]
Adventure More · 08/07/2014
What a cracking weekend!!! First off, let me give kudos and credit to Tim & Dave Morel – you guys made it a truly enjoyable experience and without a doubt the most fun I’ve ever had at a show before – thank you. Thank you also to Emily for your help and unique understanding of […]
Industry News · 10/06/2014
Let me start this by saying that I do like Chris Froome. He is a supreme athlete and an excellent bike rider. I enjoy watching him tear bits out of the peleton and, unlike many pundits – I’m pretty confident he isn’t doping. The reason I’m confident about that is because the guy is like […]
Business & Life · 23/05/2014
If you live in the UK and watch TV, chances are you’ve seen the Be More Dog campaign by O2. It’s a good campaign, good fun – and engaging. The essence of the campaign being that dogs are care free and have a “Carpe Diem” or seize the day attitude. That’s cool. But I’m not […]
