And just like that, we wave goodbye to another month of the year. This year feels like it’s moving at some pace, we’re almost halfway through in what seems to be a blink of the eye…. for us anyway. The recent spurts of sunshine and warm weather in the UK have naturally increased the sales … Read more …
Posts Tagged: small business
Last month was a busy month for stolen goat, we launched our new Triathlon Collection at the beginning of the month which included new tri suit designs, and all new tri tops, tri shorts and swimming caps, plus another collection towards the end of the month, our first Gravel Collection. The Harris 19 jersey was … Read more …
Last month was a crazy month for weather, we saw all the extremes and everything in between, here in the UK. Sometime at the beginning of the month, we witnessed snow storms and then for a week… the complete opposite – highs of 22C with not a cloud in the sky. Am I going too … Read more …
JOINING THE HERD ‘Any plans for the weekend?’ ask my work colleagues. ‘Yes, I’m cycling to Cambridge’…jaw drop, confused look… ’From London?’ ‘Yes’ ’You’re crazy.’ I smile, shrug and say ‘It should be fun!’ Then I walk away whilst thinking ‘and back again.’ (but I keep that to myself!) This became a pretty standard exchange … Read more …
November 2018 best sellers As I write this blog it’s 24 days 13 hours and 15 minutes until Christmas! Do you think we’re excited?…. maybe…. Whether you enjoy Christmas or not, it’s coming and is right around the corner. If you’re thinking of gift ideas for yourself or for that cyclist in your life, look no further, … Read more …
Goodbye summer haze, hello winter breeze As the longest heatwave in recent memory comes to a definite close, attention quickly turns to keeping the rain out and the warmth in. Take note – we are talking about retaining warmth, not retaining humidity and perspiration! It’s no good if rain meets an impenetrable barrier in your … Read more …
SEPTEMBER 2018 And just like that, we wave farewell to another month. October is almost here and Christmas right around the corner…. can you believe it? It’s been another great month for SG and we can’t thank you (The Herd) enough. You keep us doing what we love and what we love is Inspiring Your … Read more …
Hi, I’m Jenny! I’m a swim-bike-run obsessive (and a fig roll enthusiast), so when I’m not cruising around on my bike I can be found hopping into lakes or out for a shuffle. My childhood and teenage years were mainly spent in a dance studio, so when it came to cycling I was already onboard … Read more …
Trans Baviaans South Africans are a weird bunch. We have a penchant for the extreme, we only deal in absolutes like longest, furthest, highest. Any less and it isn’t worth the effort. That’s why a race like the Trans Baviaans exists, and has 1 500 riders aiming to ride 230 km, traversing the Baviaanskloof nature … Read more …
This month has been a strange one for weather. One day its nice, warm and the Sun is out, the next its cold and chucking it down…. Typical, fickle British weather. But, this shouldn’t stop you from getting out on the bike. Remember, we have a collection called Orkaan, designed especially for the Spring and Autumn…. and its … Read more …
Hi, I’m Clare! I’m an avid cyclist, travel-lover and recent founder of Epic Road Rides, the travel website for road cyclists. In May this year, I quit my job as a lawyer to set up a site I’d been dreaming of for years: Epic Road Rides was born! Epic Road Rides is the one-stop shop … Read more …
As one of the longest-running heatwaves in memory slowly starts to draw to a close, it’s time for an update from a recent addition to the herd, the official Stolen Goat product manager, a.k.a The Claw, or me, David Law. As the size of the herd increases annually, my role is to make sure the … Read more …
Istanbul to Baku Follow us here: http://instagram.com/totalbikeforever/ Check out our progress here: http://totalbikeforever.com/map/ With the sounds of our festival-set still ringing in our ears, we hot-footed it back to Istanbul, ready to crack on into the heart of Turkey. Having read and heard many great things about this magical land it was time to see what the … Read more …
Feels like Summer has been and gone with the recent downpours we’ve experienced. However, It doesn’t look like it’s stopped the Herd from getting out on the bikes though. Thank you for tagging us in your photos on Instagram, It’s great to see you all. If you haven’t already followed us, make sure you do – … Read more …
Yep, as the title suggests, stolen goat will be launching has just launched a coffee collection. It’s no surprise really…. cyclists and coffee go hand in hand like jam in doughnuts and French in fries? Maybe the last one wasn’t the best analogy but I’m hungry, anyway, we digress. Everyone at SG HQ loves a good coffee … Read more …
Tirana to Istanbul Follow us here: http://instagram.com/totalbikeforever/ Check our progress here: http://totalbikeforever.com/map/ If our first two months on the road were all about finding our feet, then month three has seen us wiggling our musical toes in a big way. What a month it’s been! Starting with our first gig in Macedonia to putting out the floor-fillers … Read more …
The sun is shining, the temperature is bliss, top it all off by treating yourself to this! ;-) Below you will find a list of our best selling garments from this month and remember, most of our jerseys are Limited Editions……Some of which are soon to sell out completely. Make sure you grab your favourites … Read more …
The Goat goes to Lanzarote After finishing my 2017 triathlon season with that niggling feeling that I hadn’t achieved my goals – it left me with the pesky decision of choosing another race. Go hard or go home….so Lanzarote Ironman in late May was soon signed up for. This meant a brutal winter of training … Read more …
Need help choosing a new pair of bib shorts?…. Below is a comparison table outlining the differences in features between each of our shorts. We know it’s hard choosing the right bib short but it doesn’t need to be. We’ve got you covered! Pick your favourite now! Bodyline One Epic Orkaan £98.00 – £149.00 – £115.00 – … Read more …
“Cycling is a source for social, economic and environmental benefits – and it is bringing people together” – European Cyclists’ Federation Secretary General Bernhard Ensink What is World Bicycle Day? World Bicycle Day is on Sunday 3rd of June. It’s a day developed by the United Nations as a day of awareness in regards to the multiple societal … Read more …
Defeating Winter As we all know, Winter SUCKS! Getting through it is the hard part and all we do is look to Summer and hope that all our Winter training will have paid off. From using all of the various training platforms that are out there, to trying different riding genres, to braving the conditions … Read more …
Milan to Tirana Follow us here: http://instagram.com/totalbikeforever/ Check our progress here: http://totalbikeforever.com/map/ If you haven’t read our previous blog post please read here! They say that it takes 6 weeks to form a habit and after a month of acclimatisation and finding our groove, our second month on the road has all been about putting what we’ve … Read more …
Hello! Ashley Oldfield here from Cape Town South Africa. My cycling story has 2 parts to it, the first as a kid, building jumps in my parent’s backyard and learning to fly, whip and tuck and roll out of a bad landing. In the wide open spaces we have access to down south (way down … Read more …
In what feels like a blink of an eye we’re in the 5th month of the year…. almost halfway through!!! The weather has been extremely temperamental over the last four weeks and that has reflected in the types of garments sold. A real mixture of kit has left the SG warehouse, Orkaan jerseys and shorts, new EPIC bib … Read more …
Gearing up for Race Season And just like that almost four months of the year have disappeared! Race season is fast approaching so I thought I would share some of my experiences, training, tips and tricks before the races kick off. It’s been a long winter and for most of us we’ve been turning down … Read more …
Best Selling in March 2018 It’s been another great month for us so I wanted to start this post by expressing our gratitude for all your support. We love what we do, we love creating great kit and content that inspires your next adventure. So, thank you! We launched our SS18 collection early Feb and … Read more …
Hey guys!!! Well to start off with, I am Luke Taylor, 33 years old from Ellesmere port in Cheshire and I will have been road cycling for two years on my 34th birthday this June. So I guess you could say I am still a newbie to road cycling, but when it comes to riding … Read more …
Our SS18 collection was launched around this time last month. It’s too early to see which will be our best sellers for the season, it’s still very close. The Samurai jersey is leading for the men’s jerseys and Hypervelocity for the Women’s. Below is our very own – Staff Favourites….. Which are your faves?
Who wants to RideLondon? Did you miss out on a place for this years event?…. Worry not….. we could help with that! Our partner – Rethink, has 12 places available for SG subscribers, for the event this year in July. Ride London 100 – Special offer for anyone coming through StolenGoat – No reg fee … Read more …
They say that music makes the world go round. Music you’ve never heard, music you might never hear… the world is full of both – throw in two musicians, two bikes and a year-long expedition from the UK to Japan and you’ve got Total Bike Forever. We’re Adam and Tim, one half of London indie … Read more …
Jamie is new to the team, young and eager to learn, he has a strong passion for helping others and making sure everyone is happy. This is one of the many reasons we chose him and also why he’ll be looking after the customer service side of the business. Here’s a little about Jamie: My … Read more …
Next Tuesday we fly off to (hopefully) sunny, warm Mallorca! Following our newly launched SS18 collection, we’re travelling to Sa Ruta Verda in Caimari, Mallorca for a joint launch of our new range and the season opening of the cafe. If you’re on the island on Thursday 1st March we’ll be heading out for a group ride which … Read more …
Essex on Two Wheels + Cake! Because of my job and it’s odd hours, I’m able to take advantage of getting out on some solo rides around Essex. We live north of the river, so it’s probably the easiest place to get to, although don’t get me wrong, I do like the Kent hills every … Read more …
Towards the end of last year we wanted to soak in as much of the Sun as we could before the poor weather set in. So, we escaped to Murcia, here’s what happened. Murcia Trip 2017 The temperature has dropped and loathe to settle for the poor weather we decided to make for the Sunshine…. … Read more …
Last year we published a blog post in which Bruce (one of our brand ambassadors) explained his fight against Mental Health illness. Read here if you missed it. Since then, Bruce has been working very hard on himself and his future. Find out how he’s been getting on and what he’s been up to here. Following … Read more …
So its been a couple months since I last wrote for SG. A lot has happened in many ways I guess. I have made good strides forward in feeling better and seem to be coming to grips with depression and how it manifests itself in my day-to-day. The doc is pleased and thinks I’m ready … Read more …
It’s that time of year where the weather is bleak, the festive cheer has disappeared, we’ve all eaten and drunk a bit too much and feeling perhaps a little less motivated to get back on the saddle. It probably doesn’t help that when we wake up it’s dark outside and being under the covers, wrapped … Read more …
New Year New You – A term easier said than done, for some of us it may last a few weeks, for others, longer…. but ultimately we end up going back to our old ways because it’s what we know! Here’s some pointers on pushing on through… Brush The Dust Off The Bike Now is the … Read more …
As we recover from the recent festivities I thought it would be timely to discuss briefly our upcoming plans for the year ahead and also a brief look-back on 2017. 2017 was by all accounts a thoroughly enjoyable year for us at stolen goat. Whilst the economic and industry related conditions are still in a … Read more …
For Uk Mainland customers the last chance to order for Christmas is Thursday 21st by 2pm and the only way to hopefully guarantee you receive your order is if you select ‘Next day delivery’. For International customers, we use DHL Air Express, it’s the fastest thing going so you should be good up until Friday 15th … Read more …
Today is the day of the Ninja, a day dedicated to remembering and honouring these ancient warriors of Japan. As you may have seen, we recently launched a new ‘ninja’-like range called Kuro, so, what better day to talk about it than on the day of the Ninja? Ninja – An acient Japanese warrior of … Read more …
November is a busy time of year for us, we had our Black Goat sale and it’s the lead up to Christmas. This month’s best sellers are a mix-match between SS17 and AW17 kit. In the last couple of months, we’ve seen some of our Limited Editions sell-out completely! All Nighter, Sundown, Segment Green, Purple … Read more …
It’s that time of year again! The lead up to Christmas can get a little stressful for various reasons but finding the perfect gift doesn’t need to be a struggle. If you’re shopping for a cycling fan, look no further! Here are a few gift ideas for the cycling fan in your life! We’ve separated … Read more …
At this time of year, many cyclists feel less inclined to get out on the bike during the season of unpredictable weather. stolen goat can’t do anything about the weather but…. we can offer our fellow cyclists a jersey that has great protection no matter the weather. Welcome to our Orkaan collection….. see the full … Read more …
Aaron Rolph and Paul Guest make history on two wheels by breaking the World record for the most countries visited by bicycle in seven days On Friday 3rd November at 6.11pm, British amateur adventurers Aaron Rolph and Paul Guest crossed over the border from Bulgaria to Greece on their bicycles – their 14th country in … Read more …
Castelli Gabba vs stolen goat Orkaan Ok, so, we frequently get asked how our Orkaan jersey compares with the Castelli Gabba so we thought we’d give you the low-down and let you decide for yourself. The Castelli Gabba, first to the scene, took the market by storm, it was the first water-resistant cycling jersey that … Read more …
With October drawing to a close and the weather being all over the place this month it’s not surprising that most of the best sellers have been from the Orkaan collection. The Orkaan is designed for variable weather conditions, the garments are made from a water-resistant material which is wind-resistant and breathable also. Getting caught … Read more …
The last 3 years have been tough for the cycling industry. In 2012 when stolen goat was formed on a laptop from my kitchen table we were in the midst of a cycling boom. The Olympics, Bradley Wiggins etc etc all paved the way for a mini boost in the sport’s popularity. This is a … Read more …
Calling all cycling/ goat fans, love your SG cycling kit so much you never want to take it off? Well did you know that we do casual t-shirts?……… Enjoy every moment of the day with our stunningly created, ring spun cotton t-shirts. It’s not an ‘off the peg’ standard t-shirt, we manufacture ours from scratch, … Read more …
With the launch of our new AW17 collection and the cooler, changeable weather conditions we’ve seen a dramatic increase in the sales of cold weather garments. For AW17 we had a big surprise install for you. We launched our new sub-brand called Kuro We added 3 more jacket designs for the men and 1 for … Read more …
A business that makes nothing but money is a poor business. – Henry Ford This week stolen goat turned 5. Despite owning pairs of jeans that are older than this – I realise that 5 years is not an insignificant amount of time to survive in business. The word ‘survive’ is apt here. The first … Read more …
Deva Triathlon 2017 Of all the races I have both taken part in or volunteered in, I have never seen an event so seamlessly executed. Chester Triathlon Club truly out did themselves with their organisation, the goody bags and rounding up a stellar amount of support from the locals. I knew this race would exceed … Read more …
Summer is now here and the weather’s great! We’ve had the hottest June day in over 40 years, let’s just hope the weather keeps. Time to treat yourself to a Summer cycling jersey. Summer is arguably the best time of year to cycle. The weather – motivating, the desire to stay outdoors – greater, the days … Read more …
What is CoolMax? Coolmax is a specifically engineered fabric which is created from a blend of Polyester fibres. Designed to improve breathability compared with natural fibres. A trademark of Invista (the world’s largest integrated fibre, resin and intermediates company), CoolMax was developed in 1986 by DuPont Textiles & Interiors (now Invista). The CoolMax fabric was originally … Read more …
Most popular items in May The variable weather has seen a steady balance of sales across both hot and cold weather gear. Our Limited Edition summer jerseys and some of our Orkaan range have been the most popular! Summer is arguably the best time of year to be out and about riding….. so I hope … Read more …
Giro stage 16 is underway! In this stage, the greatest riders will take on some of the most legendary climbs the world has to offer. The ‘queen stage’ 222km, passes across the Alps and features a double over the Stelvio. The stage starts at Rovetta (a starting stage in 2008) and the course climbs steadily over to Val … Read more …
Hooooray it’s Friday! If you haven’t been on your bike since the weekend then shame on you!…… Wipe off the weekday dust, get the tubes pumped, an M-check done and get out and adventure! We want to see those riding photos plastered all over Instagram, so get tagging #stolengoat! We’ve entered the Little Lumpy – EPIC on … Read more …
Top 10 pro cyclists to follow on Instagram, it’s not about the number of followers…. Instagram is one of the best ways to see the goings on of a pro cyclist. Follow them and have an insight into what their busy lives entail: race days, training, travelling, dietary plans, hobbies, time off, messing around, personal things, cool products … Read more …
It’s that time of the month again when we post what’s been our best selling cycle clothing. The recent weeks have flown by, don’t you think?! As you can imagine with the nice weather recently and many of you lucky goats riding abroad, our best selling clothing has been mainly Spring/ Summer kit. So what’s been … Read more …
Take a closer look at the stolen goat Bodyline cycling jersey features, find out what sets our jersey miles above the others. Our Bodyline cycling jersey is split into two design collections this year, CORE and our all new Limited Editions. The CORE range has been designed to look understated but still provide the highest level … Read more …
Best selling cycle clothing March 2017- Find out what’s hot! We welcome the recent warm, sunny weather and long may it continue! The days are lighter for longer, which means for most, if not all of us, we can get out on the bike after work! We’ve seen a significant increase in mileage from you … Read more …
A cycling holiday in Mallorca Sunny Spain…. lucky for some ;) Our first team “business trip” and for some of us, our first experience of road riding in Mallorca. The days leading up to our trip were spent watching videos of the famous island rides, teasing ourselves waiting for the day we experienced them. Bags … Read more …
By now I hope you’ve seen our Limited Edition’s!? If not, where have you been hiding? Take a look at the collection now! – For men // For women. This year we are doing things a little differently from previous’ we have two jersey collections, a Core range and a Limited Edition Collectors range. Our Core … Read more …
A ‘new year new me’ has spurred a lot more interest in the cycling community the past few months! Let’s keep pace and may it continue throughout the year! #adventuremore #rideanyweather February was a busy month here at SGHQ, there were many orders placed, we cycled in Gran Canaria, lost Andy due to the arrival … Read more …
7 uses for a water-resistant pocket Protect your valuables from getting wet Make cereal Save a fish from a dried-up pond Keep your cake dry on rainy days Find a hole in an inner tube Put a fire out Make tea or coffee // FOR MEN // The Orkaan Jersey collection // Shop Now // More … Read more …
23rd February 2017 // singletracks.com – Orkaan jersey review “Great value because I am able to wear this jacket year-round.” – Colton Lock (reviewer) Singletracks have just released another great review/ video, this time reviewing our Orkaan jersey. Colton (reviewer) reviewed our Bodyline jersey last year and during the video it suddenly began to rain! It caught him off … Read more …
New Arrivals – Limited Edition womens jerseys We launched our mens and womens Limited Edition collection last week and it’s selling fast! Have a look at our mens collection here or scroll down for our womens collection! We are offering 11 brand new women’s designs this season. Limited numbers on each design, ranging from 200-300 in total. All … Read more …
The demands of mass production are contrary to my temperament… – Enzo Ferrari Today marks the release of our Limited Edition MEN’S jerseys! We are offering 15 brand new designs this season. Limited numbers on each design, ranging from 100-400 in total. All I can say is…. once they’re gone….. they’re gone! There are two … Read more …
In June 2016 Britain voted on whether or not to remain in the EU. Whilst we are still waiting to see the full medium and long term effects of that vote, the impact on most small businesses in the UK was instantaneous. The cost of importing rose dramatically on that night and has remained high ever since. … Read more …
SG Friday adventure After the defeat we experienced from not being able to find our first cache, it didn’t stop us! Gutted and not going to let that happen again, we spent our Thursday lunch break checking/double checking the coordinate, trying to pinpoint the cache on the map and reading comments from people who had previously … Read more …
stolen goat Friday adventure – Geocaching! Everyone loves a Friday! You can feel the freedom of the weekend upon you! Here at stolen goat, we love Fridays more than most. It’s our group activity day, a day when all the team get out and adventure together! So, what did the goats get up to? We … Read more …
Latest arrival – stolen goat coolmax cycling socks! New for 2017 is our stolen goat coolmax cycling socks! Start sock doping with some killer socks, great for riding in and an awesome gift idea for the cyclist in your life. It’s time to start sock doping ;-) A lightweight sock with a compressive fit, to perfectly mould … Read more …
“You can’t take over the world without a good acronym” ― C.S. Woolley What a year it’s been for SG! I’m physically tired and emotionally worn out but at the same time full of energy and optimism for the future of this growing business. 2016, like every year I have headed up this business since 2012, … Read more …
Last chance to order for Christmas is Thursday 22nd by 4pm and the only way to hopefully guarantee you receive your order is if you select ‘Next day delivery’. Merry Christmas from the stolen goat team! If you’re stuck for gift ideas we have a range of gift ideas for all! You can be sure that … Read more …
Finding the perfect present can be stressful at the best of times and especially stressful at this festive time of year. So we thought we’d make it easier for you and create a post with many Christmas gift ideas at different price points. Gift Ideas from ourselves plus our sister companies – Cycling Souvenirs and Cycletribe, there’s … Read more …
Keep up to date with the latest going ons in the cycling world with our top 10 Instagram accounts to follow for cyclists. Instagram is one of the best ways to see what’s happening in the cycling world as well as following the lives of your cycling idols. As an adventure brand, we take a … Read more …
How to prepare for Winter cycling SG style! ‘FOGO’ – Fear Of Going Out The dark nights and bad weather are drawing in, Winter is here and most of us despise it! But it shouldn’t stop you from getting out on the bike. Don’t let ‘FOGO’ get a hold of you! Below is a guide we’ve … Read more …
It’s that time of the month again where we update you on this month’s best-selling cycle clothing. We officially say goodbye to the sunny weather here in the UK and start preparing for the unpredictable Autumn weather. We have seen a significant increase in our wet weather cycle clothing, with most of the orders being waterproof … Read more …
27th October 2016 – Orkaan jersey review by cycling weekly The Orkaan has plenty of tricks up it’s sleeves – Paul Norman (reviewer) – Orkaan jersey review by cycling weekly The Orkaan long sleeved jersey in blue, was reviewed by Paul Norman of Cycling Weekly and features in this week’s magazine. Make sure to … Read more …
Cold Weather Cycling Gear – Preparing for Autumn & beyond As the mornings get bitter, now’s the perfect time to make sure you’ve got the correct cold weather cycling gear for the forthcoming months. As always, we are here to help! Here’s our Autumn cycle clothing checklist and temptations (if you need anything). Firstly, empty out … Read more …
Keep smiling this winter, stay warm and dry on the bike with a good winter cycling jacket. Why do we cycle?……..Because we enjoy it! So why suffer unnecessarily in winter by not wearing the appropriate cycling clothing? Stubbornly not wearing a jacket doesn’t make you ‘manlier’, just foolish. By getting a cold, you could set your training … Read more …
We’ve had a great month here at stolen goat, thank you all! Discover this month’s best-selling cycle clothing. The weather has been all over the place these past few weeks so we’ve seen a wide variety of cycle clothing sold. However, there have been a few popular sellers. If you haven’t already got one of these … Read more …
“If the presence of electricity can be made visible in any part of the circuit, I see no reason why intelligence may not be transmitted instantaneously by electricity” – Samuel FB Morse Ever wondered what the small group of dots and dashes are on your 2016 stolen goat kit? Like farmers mark their prize collection with … Read more …
13th October ’15 – road.cc – Ibex bib-shorts – 4.5 out of 5 – “Hard to fault. Good quality materials, decent pad and all of the stitching is neat and tidy” “Excellent summer-weight bib shorts with added water-resistance, ideal for damp but warm autumn days” Back in October 2015, road.cc reviewer Jez Ash wrote a … Read more …
28th July – Singletracks.com – Bodyline Jersey – “This may be the best fitting jersey I own” Have you seen the review/ video that SingleTracks did about our Bodyline Jersey? It’s a great review and an even better video….. at one point Colton (reviewer) gets caught out in a thunderstorm, do you reckon he should have … Read more …
1st July 2016 – Outdoor Fitness Magazine – Bodyline Jersey – “feels like a much more expensive jersey than it’s price tag suggests” A few months ago Outdoor Fitness Mag compared our Bodyline Pro Black jersey against 6 others and we scored the highest out of all reviewed. They scored us a 9 out of a … Read more …
The cycle clothing we sell is the best. There, I’ve said it. And I’m not talking “probably the best” or any PC term like that. I’m literally saying, pound for pound, if you’re after the best performing cycle clothing on the open market, it’s right here. That’s a pretty bold claim. It’s also incredibly boastful, … Read more …
Two office workers are talking. The woman says, “Bet you I can make the boss give me the day off.” The man replies, “And how would you do that?” The woman says, “Just wait and see.” She then hangs upside down from the ceiling. The boss comes in and says, “What are you doing?” The … Read more …
A guide to cycling shorts Choosing the right set of shorts is definitely one of the most important things to get right Picture this, when on a bike, you are connected to it at 3 points. 1. Your feet – where the power is transferred from your legs to the bike’s gear system. 2. Your … Read more …
“You can always find a distraction if you’re looking for one.” ~ Tom Kite [share title=””] Here at stolen goat we’re all about working more effectively in order to free up time for fitting more adventures into our life. Whatever your chosen sport – cycling, running, mountain climbing, whatever – I think we can agree that … Read more …
The boss is away hooray? For the past week, owner of stolen goat Tim has been away on holiday (much deserved) and left us to fend for ourselves. Everyone thought, great, come in, laze around, go out for rides, get away with the bare minimum and go home. Oh we were so wrong….. When the … Read more …
It’s Friday! Here at stolen goat we take our Friday’s very seriously! so…….. All of the SG herd are preparing to venture off into the wild, for their weekly Friday ride. The weather isn’t too good here, it’s not sure whether to rain or shine. So we’ve all got our Orkaan kit on, ready for any situation! … Read more …
Introducing stolen goat’s latest recruit We welcomed a new goat to the herd this week and he goes by the name of Rob Simpson. He’s young, creative, thinks outside the box and will be handling the content on our website and social media pages. We might even let him loose with his camera for product … Read more …
When you run a small business, every day has the potential to bring something new to the table. Mostly this is because as the business owner you wear so many hats. It’s fair to say there is never a dull day at stolen goat HQ and the ever growing to-do list represents some fairly exciting … Read more …
Launch days are always great fun. Months of designing, sampling, refining, sampling, refining, sampling, testing, photographing etc finally culminates in releasing the products to the World. You never really know what to expect and it’s always such a joy to see people enjoying your creations. But this Autumn we have some exciting new products for … Read more …
Sometimes we like to break from the norm a little. Running stolen goat – I’m not too sure what the norm is exactly but regardless – every now and then we like to create something a little different. Watching the Tour de France, and of course riding ourselves, it’s quite apparent that cycling is synonymous … Read more …
Today I’m very pleased to announce that stolen goat has picked up cycling souvenirs. Late last year we were approached by owner Jerry Greatorex. Jerry is a great chap and started cycling souvenirs with the vision of bringing cycling inspired gifts and souvenirs from around the World to the UK. The business grew nicely for … Read more …
I bet Nibali wishes he was in a position to wish us happy birthday like this, this year ;-) Yep, this week marks the third full year that stolen goat has been in existence! When we started, Bradley Wiggins was wearing yellow in the Tour de France and about to smash the Olympics too. 2012 … Read more …
When we first decided to create and launch our own cycling kits we set two clear goals to achieve… The kit needed to be without question above and beyond in terms of quality and performance The kit needed to be sensibly priced. To achieve this we needed to alter the business model for the typical route … Read more …
Depending on how long you’ve been a fan of stolen goat you may or may not remember these beautiful pure merino wool jerseys. They are the result of one man’s sheer determination to manufacture a classically styled merino wool jersey right here in the UK. He succeeded, quite beautifully. The jersey is an absolute masterpiece. … Read more …