Stolen Goat has launched a new collaboration with The Beefeaters – a UK based group of cycling fans known for the ‘Beefeater Bend’.
If you follow professional road cycling closely, you probably will have seen the Beefeaters on TV at some point or come across one of their viral youtube videos (video below). These guys are great fun and know how to party and want to use this exposure to help raise money for their charity, the Priest Foundation. The Priest Foundation was started by Aron Priest (one of the Beefeaters) after struggling with mental health following on from a bike accident. As you know, Mental Health is a condition we feel strongly about here at SG HQ and have agreed to donate all profits from each Stolen Goat x Beefeater Bend product sold. You can find out more about the Beefeaters and our collaboration here.
The new collection consists of a Baby Nik (complete with his own Beefeater kit) and a men’s and women’s Bodyline jersey which is available to pre-order now until 9th November which guarantees arrival for Christmas. After that, we will open it up for general release like our other Charity jerseys.
Stolen Goat x The BeefEater Bend //
Join in with the fun // Support the cause //
The Beefeaters doing their thing on one of the hairpin bends of the Col du Galibier during Stage 18 of the Tour de France 2019.
Follow the Beefeaters on Instagram from more Beefeater Bend Madness – @llbeaters
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